Strategic Marketing & eCommerce Plan
Based on our eCommerce experience and team of professionals, we focus on improving web performance, positioning and Search Engine Optimization for the online store.
Launching a new product line altogether with existing products positioning was quite a challenge for our customer. In no time the new line was SOLD OUT, opening space for new items freshly updated on the eStore.
One of the key performers in our services is the Strategic Plan, which combines both website performance & positioning and USP definition, brand personality and conceptualization of visuals and branding content mood boards for social networks.
This project, by the hand of our GoPro, was divided into several stages, starting with content updates, keywords optimization, SEO metrics adjustments for the website, together with SEO optimization and SEM strategies; followed by our Strategic Marketing Plan sessions to define and give direction to achieve results and international brand positioning.